Just in time for Western Michigan University’s big rivalry showdown against Central Michigan, Broncos fans have something new to cheer for—a brand-new beer.

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Meet 1903 Gold: WMU’s New Game Day Beer

WMU Athletics, Bronco Sports Partners, and Wagoner teamed up with Paw Paw Brewing to craft 1903 Gold, a crisp, refreshing pilsner made with Broncos pride in every pour.

Western Michigan Athletics
Western Michigan Athletics
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Crafted by a Bronco Alum

What's really special? Paw Paw Brewing owner Ryan Sylvester is a WMU Bronco Football alum!

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He said in a release,

WMU shaped me not only as an athlete but also as a person, and being back in partnership with the University brings a deep sense of pride and gratitude. I'm excited to share this moment with Bronco Nation, and I look forward to raising a glass with the community that's given me so much over the years. Let's make this a celebration of tradition, team spirit, and the shared pride of being part of the WMU family. Go Broncos!

Curious about the name? 1903 Gold nods to WMU’s founding year—and its campus address: 1903 West Michigan Avenue in Kalamazoo.

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Where to Try 1903 Gold

Fans can get their first taste this Saturday at Waldo Stadium, where the Broncos host the Central Michigan Chippewas at 4 p.m. Can’t make it to the game? You can catch the action on ESPNU.

After the game kicks off,1903 Gold will be available at all WMU athletic venues that sell alcohol—and, of course, at Paw Paw Brewing and select retail spots across Paw Paw and Kalamazoo.

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