TV and movie tough guy Danny Trejo (Breaking Bad, Machete) will take on his toughest role yet, that of perky blonde teenager Marcia Brady in a Super Bowl ad that has been teased online with a funny trailer. 

Thanks to Snickers candy bars, the most beloved star of Super Bowl XLIX could be someone you might not expect.

Today, Mars Chocolate gave America its first taste of the all-new 30-second commercial from Snickers that will air during the first quarter of Super Bowl XLIX on Sunday, February 1, on NBC.

A new trailer for the spot centers around The Brady Bunch – one of America's all-time favorite television families. The trailer – a recreation of the iconic Marcia Brady hair brushing scene – stars action movie mainstay Danny Trejo as a gruff, hostile version of Marcia who doesn't at all resemble the girl next door when she's hungry.

Snickers is empowering fans to help reveal the full commercial prior to the Super Bowl. Fans can ask to have the spot released early through a number of social media activities, including watching the teaser on Snickers, YouTube, Facebook or Twitter pages, as well as liking, commenting, sharing or re-Tweeting the video from those platforms.

Fans can also utilize the branded hashtag, #eatasnickers. If consumers generate 2.5 million social media engagements before kick-off on February 1, Snickers will release the entire 30-second spot early.

For Breaking Bad fans like myself, we're just glad to see Danny back together in one piece. The last time we saw him his head was on the back of a turtle.

AMC Television
AMC Television


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